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Time-Rich RetireeHook: Aspiration — "Your portfolio works harder. You spend time with family." Active Time-Poor InvestorHook: Curiosity — "6 hours of chart-watching. $0 in profit. Sound familiar?" Cautious PreserverHook: Fear — "Your bonds pay 3-5%. Your retirement needs more." Legacy Retiree (70+)Hook: Trust + Legacy — "You spent a lifetime building wealth. Now let it build your legacy." Skeptical Capital Preserver (The "Burned" Investor)Hook: Trust — "Burned before? Your money never leaves your account." Time-Poor Active Investor (The Wealth Builder)Hook: Curiosity — "The market moved while you were at work. Never miss another trade."